Simmtronics Netbook Intel Atom Launch Next Week

Simmtronics Semiconductors Ltd, an India manufacturer of memory modules, motherboards and graphics cards has ventured into the netbook segment with the announcement of the company's first Netbook.

The Simmtronics netbook comes with a 10.2 inch screen, include an Intel Atom N270 at 1.6 GHz core speed with 533 MHz AGTL+ front-side bus (FSB) and 2.5 watts thermal design power2 (TDP), Intel SpeedStep technology as energy saving feature, enhanced low-power sleep states (C1E, C2E, C4E), design structure with L2 cache sizing for energy conservation by reduced electrical leakage in transistors. It has ability to stream video/music, access e-mails, internet browsing and instant messaging everywhere.

Vinit Shangle, National Sales Manager, Simmtronics Semiconductors, said: "We have kept our distribution and marketing plans at a low-profile owing to ongoing economic slowdown and increasing numbers of delayed payments and defaulter cases. At present, we do not wish to invest in branding and marketing promotions. Nevertheless, whenever market corrects, we will launch full-fledged range of Netbooks, in partnership with Intel. We expect to sell 400 units of Netbooks by end of December. The rationale behind our entry in Netbook is to get prepared for growing bandwidth and Wi-Max opportunities in India. Market is flooded with Netbooks and Notebook giants (HP, Dell, HCL and Lenovo); hence, counting on numbers will be difficult. Early positive acceptability, however, will decide the future course of action."

Presently, Simmtronics Netbook is available in three colors: red, black and white. It will be retailed from December 15, 2008 and carries a price tag of $447 (Rs 21,999).